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Real Estate Marketplace Experience

HomeSearch.com has one of the largest collections of real-estate up for auction or sale. Given the enormity of the platform, for a successful sale,

HomeSearch.com has one of the largest collections of real-estate up for auction or sale. Given the enormity of the platform, for a successful sale, it is necessary that a user can find the right property easily. But the platform looked dull and outdated, and finding the right property was a baffling task. It was thus decided to revamp the website and improve the findability, showcasing right features of properties and simplifying bidding and tracking of Auctions.

The team served as a bridge connecting developers and users and clients in a fast-paced Agile development process. After an initial research on the competition in the industry and the various homebuyers’ mindset, we came up with some fresh design themes. The chosen theme was then taken forward to work across devices through the various sprints, each followed by a reinforcement of the design by testing it with real users.

Agile. Responsive. User Testing. iterative. Many types of users (Brokers, first time home buyers etc) Multi device access.

After brainstorming sessions, prototypes, user studies, and A/B tests, we arrived at a new user experience that we think is simple and delightful.

Style guide designed for further improvement and expansion of platform

visit the site: www.HomeSearch.com

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